Quick Service Restaurants - US - August 2013
MarketResearchMoz.com add new market research report"Quick Service Restaurants - US - August 2013"
to its store.(http://www.marketresearchmoz.com/market-research/quick-service-restaurants-us-august-173845)
Operators are struggling with the need to provide low prices at a time when commodity costs are quickly increasing. Quick service restaurants must wean consumers off the idea of price and provide extra value in order to justify increases. Since many customers are beginning to seek a more upscale and healthful fast casual experience, fast food restaurants have been changing to better align with those competencies. However, with this move, it is important to continue to meet the needs of the no-frills customers that still value speed and price above all else.
New Analysis: Quick Service Restaurants - US - August 2013
Source Market Research Moz
Categories:
Hotels and Restaurants,
Mintel
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